LexonTech

Tech, mostly Apple, from Lex Friedman.

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Apple • Mac • News

Apple unveils new iMac, new MacBook Pro, and updates to Creator Studio

Apple dropped three announcements Tuesday: a new iMac with M6, a new 14-inch MacBook Pro with M6, and a sizable update to Apple Creator Studio. Here’s the quick version of each.

Apple unveils new iMac with M6

Seven 24-inch iMacs in a row in green, yellow, orange, pink, purple, blue, and silver, some facing front and some turned away

The 24-inch iMac moves to the M6, with up to a 12-core CPU and 12-core GPU, Wi-Fi 7, Bluetooth 6, and support for up to two 6K external displays. It still comes in seven colors, and the 12-core model gets a nano-texture display option and Touch ID on the keyboard as standard. Pricing starts at $1,499 for the 10-core model and $1,699 for the 12-core. Pre-orders open tomorrow, and it’s available Friday, November 6. You can get a 12-core M6 iMac for less than a folding iPhone. I mean, we know this, but still, it’s remarkable.

Apple introduces the new 14-inch MacBook Pro with M6

The base 14-inch MacBook Pro gets the M6 too, which Apple says is up to 30 percent faster in graphics and 25 percent faster in AI work than the M5 model it replaces. The headline number is battery life: up to 24 hours, which is genuinely huge, if true. It starts at $1,999 in space black or silver, with the same October 28 pre-order and November 6 availability as the iMac. But where the iMac is sticking with its cool color palette, with the MacBook Pro, we’re sticking with boring colors.

Apple Creator Studio adds powerful new AI features and even more creative tools

The subscription bundle of Final Cut Pro, Logic Pro, Pixelmator Pro, and friends is picking up a lot of AI. Logic Pro and Keynote, Pages, and Numbers get beta AI assistants, Pixelmator Pro gets a text-prompted Generate Fill, and Final Cut Pro and Motion add text-to-image generation. The iWork apps also gain MCP support for hooking in outside AI agents. The updates ship in November, and the subscription is still $12.99 a month or $129 a year.

If there really are touchscreen Macs coming tomorrow, it’s interesting that preorders for this new MacBook Pro also start tomorrow. At least, to me.